ZERIOTIC
Case Study

Melem Tokyo - Tokyo precision, shipped worldwide

DomainD2C Retail
StackHeadless commerce
RegionJapan

The Problem

Melem needed a storefront that matched their Tokyo editorial sensibility without sacrificing conversion - most luxury e-commerce sacrifices one for the other.

The Approach

Built a headless commerce platform where editorial art direction meets frictionless checkout - quiet layouts, exacting typography, and a purchase flow that never breaks the mood.

The Outcome

Conversion+52% add-to-cart rate
Performance1.2s LCP mobile

Editorial and conversion in one.